G/O Media, which operates on-line attributes this sort of as Deadspin, Gizmodo and Jezebel, is buying on-line small business news web page Quartz, marking yet another transfer in the consolidating digital-media landscape.
Representatives from G/O Media and Quartz declined to disclose the deal rate.
the chief govt at Quartz, will continue to be at the company as its editor in chief. There will be no team cuts due to the sale, he explained in a letter to staff members. The Quartz newsroom will remain unbiased and centered on world wide company information and investigation, he stated.
“Joining a bigger business will present far more means for our most strapped teams at Quartz and extra options for occupation development throughout the new corporation,” Mr. Seward reported in the letter.
The offer is section of a wave of consolidation in media as publishers look for scale to contend with
’s Google and Meta Platforms Inc.’s Facebook, though constructing out new features this sort of as these targeted on e-commerce and licensing.
In the earlier 12 months, IAC/InterActiveCorp.’s Dotdash obtained journal huge Meredith, Vox Media acquired Team Nine Media and BuzzFeed Inc. went general public by way of a unique-goal-acquisition firm in an energy to raise income to fund bargains.
Just after the Quartz offer, G/O will very own 12 publications, which include automotive news web site Jalopnik, satirical information publication The Onion and Black information and tradition web site The Root.
The publisher explained it appeals to 95 million special month to month guests. Quartz mentioned it has 10 million month-to-month guests.
Founded in 2012 by Atlantic Media, Quartz has had numerous proprietors in its 10 years of existence.
“This is the third time Quartz has been offered,” Mr. Seward mentioned in his letter.
In 2018, Quartz was sold to
, a Japanese economic intelligence and media business. Then two decades later on, Uzabase sold Quartz to Mr. Seward and Editor in Main Katherine Bell in a administration buyout.
In his letter to workers, Mr. Seward reported Ms. Bell was leaving her position as editor in chief but would carry on to serve as an adviser to Quartz.
“After having Quartz non-public in 2020, we experienced sought to elevate revenue and continue being on our personal,” Mr. Seward reported. “Selling was not the plan, but it grew to become the extremely ideal path for Quartz, and for all of you, when we started out conversing to G/O previously this yr.”
Mr. Seward beforehand worked for The Wall Road Journal.
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Appeared in the April 29, 2022, print edition as ‘Business News Site Quartz Procured by G/O Media.’